Hello, I'm Sachin H.

I work with Seed–Series A B2B SaaS founders when pipeline is inconsistent/non existent and the story isn't landing the same way across website, outbound, demos, and content.

My work is simple: tighten the positioning, then operationalise it into demand.

What I typically build:

  • Positioning + ICP clarity — who it's for, who it's not for, what it replaces, why you win
  • A "messaging house" — that sales + marketing can actually use (pains, alternatives, proof, talk tracks)
  • Demand execution — across outbound + content + influencer which generates pipeline (incl. AI-native search/AEO)

If you're building a B2B SaaS and want a quick outside-in teardown of your positioning + demand surface area, let's talk.